Güd – Rescue Dogz
In this smart and very effective online activation dog food brand Güd – in partnership with the pet adoption NGO Clube dos Vira-Latas – takes advantage of the common ...
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Ruavieja – We Need to See More of Each Other
One of this year’s most impactful holiday campaigns comes from Spain. A few weeks ago, liqueur brand Ruavieja launched a four-minute emotional film with friends who don’t see each ...
Taco Bell – Big Ben Takeover
London’s Big Ben has been silent for the most part since conservation work began in 2017. It has only chimed for special occasions. That inspired Taco Bell for this ...
Heinz – Bacon with a Message
This is an original interpretation of the classic advertising phrase ‘the medium is the message’. To celebrate the launch of its new caramelized onion and bacon ketchup in Brazil, ...
Tesco – The Unforgettable Bag
The world produces over 1 trillion plastic bags every year, the majority of these are single-use and dumped into landfill and oceans. Tesco came up with an innovative campaign ...
Norrlands Guld – The Social Beer
In this pretty brilliant social activation Swedish brewer Norrlands Guld Beer blends two crucial elements of World Cup viewing: beer and Twitter (during the last World Cup in 2014 ...
Domino’s – Paving for Pizza
‘Potholes and bumps in the road can cause irreversible damage to your pizza during the drive home. We can’t stand by and let your cheese slide to one side, ...
Schweppes – The Dress for Respect
In this experiment Schweppes jumps into the #MeToo discussion and encourages men in Brazil to approach women with more respect and elegancy. 86% of Brazilian women have been harassed ...
KitKat – Have a Break Airport Machine
‘Have a break, have a KitKat’. One of most iconic slogans in advertising was born in 1958. The question is whether you can transport an idea that was born ...
The Times – JFK Unsilenced
On November 22, 1963, on his way to deliver a speech in Dallas, US president John F. Kennedy was assassinated. Fifty-five years later, using the latest technology, The Times ...