Amnesty International – Last Meal
With this successful media campaign Amnesty International stood up against the death penalty in Puerto Rico. The restaurant element of the campaign got people really involved and opened a ...
The last few years we were treated with some serious cool interactive billboard campaigns. But this marketing stunt for the tourism organization Graubünden Ferien really excels in creativity and fun. Via an interactive live stream a bearded resident of the small village Vrin tried to seduce busy commuters at the Zurich train station with an invitation to come visit him in the mountains (and even printing a train ticket) as an antidote to stressful city life. The feel good case video is a definite must watch.