Samsung – Diving in the Desert
If you ever visited the Australian outback you know that the ocean feels 10.000 miles away. Opening a dive shop in Alice Springs also seems to be insane. Unless ...
Mercedes-Benz has come up with a powerful way to promote its self-driving technology. Most South African’s will remember the famous and Gold Lion winning commercial from 1990 that featured Christopher White, a man who crashed down the side of a cliff near Cape Town. Launching the S-Class range of Intelligent Drive vehicles the company has taken White back to Chapman’s Peak. It’s the same treacherous road, and the same driver behind the wheel – but the twist is, it’s in an autonomous driving car. The result is a dramatic and memorable documentary-style content piece.
If you ever visited the Australian outback you know that the ocean feels 10.000 miles away. Opening a dive shop in Alice Springs also seems to be insane. Unless ...
In an attempt to conquer the world’s largest auto market Ford and the Chinese e-commerce giant Alibaba teamed up for an activation that blends online and offline customer experiences. ...
Everyone knows that the hardest part of painting is in the details. Painting tools brand Purdy translates this into a very creative and effective piece of brand activation. With ...