Basel Tourism – Pokémon Go, The Revenge
The Basel tourism agency uses the Pokemon Go hype for an awesome piece of city marketing. The crazy video shows four life-sized Pikachus running the streets of Switzerland’s third-largest ...
It’s the year of 2009 in the Paris apartment of a woman named Laurence. There are signs of a struggle, a suspicious red stain on the carpet. What happened? In an online and offline escape room game thousands of people tried to discover her secret. Not one of them succeeded. The truth is that in 2009 Laurence Cottet was a woman with a senior position in a large French company. But she was an alcoholic. She has now recovered and with Addict Aide she wants to bring a hopeful message in this powerful activation campaign that tackles the taboo of alcoholism.