Adidas Basketball – Jump With Derrick Rose in London

26 July 2013 | Durables

Adidas UK proves the power of simplicity with this cool activation. On his European promo tour for the Adidas Rose 3.5 NBA star Derrick Rose visited the D Rose Jump pop up store in London. There people had to jump high enough to grab a pair of signed shoes for free. It resulted in this epic video.

21 February 2012 |

PlayStation – Shoot my Truck

Social communities with die-hard fans are crucial for a successful launch of new video game. To get their attention you have to come up with epic out of the ...
17 August 2009 | Durables

IKEA –IKEA-fans

Despite all the modern forms of communication marketeers sometimes miss possibilities to activate their brand. An online social hotspot where fans can generate their own ideas or follow the ...
13 February 2017 |

ASICS – The Big Chase

For the black and white version of the classic The Gel Lyte V sneaker the ASICS designers were inspired by film noir. To get that message across the brand ...