AH – Grappie van Appie

25 March 2011 | Fastmovers

Appie is a mobile application from the Dutch supermarket chain Albert Heijn, which helps customers remembering and choosing their daily groceries. This funny interactive campaign (in Dutch) celebrates the launch of an updated version for the iPod and Android (with voice recognition). The new Appie software contains four hidden videos about products with a name that refers to music (drumsticks for example). When people solve the puzzle, they can login to the action site and win an iPad 2.

22 January 2013 | Fastmovers

McDonald’s – TrackMyMacca’s App

When it comes to sustainably, good food and health McDonald’s has a long way to go. To give their green image a boost McDonald’s launched the TrackMyMacca’s App.  It ...
19 February 2009 | Fastmovers

Axe – Hair Crisis Relief

Axe launched this funny and inventive online campaign for teenagers. 100 girls judge the hair of guys who have uploaded pictures of themselves. Is their hairdo hot or not? ...
02 November 2011 | Fastmovers

Shell – Wake-Up

The yearly transit from summer to winter time gives many Dutchmen the blues. To bring a bit of light into these dark days BrandBase developed the Shell Wake-Up campaign. ...