ANWB – Paul the Night Cyclist
This fall the Dutch travellers’ association ANWB again informs bicyclists about the necessity of good lighting. Last year BrandBase introduced a series of cheerful activations starring the ANWB Light ...
This intelligent campaign shows the deeper meaning behind the famous Amnesty Candle: Bring the horrors to light. No one will keep us from seeing. The people who bought a candle received a mysterious black card with it. As soon as they held it close to the flame this painful message saw the light of day.
Via Direct Daily