TED – Spread the Word
How can we connect the innovative ideas of the nonprofit organization TED with common people in Buenos Aires? That was the challenge Ogilvy in Argentina had to face. They ...
This fall the Dutch organization ANWB wished to inform bicyclists about the necessity of good lighting. To do that BrandBase came up wit a series of cheerful activations starring the ANWB Light Brigade. For example with the Spotlight Operation, in which they put the spotlights on bike riders without proper lightning. Or the Bike Cinema: the world’s firsts drive-cinema especially for cyclists.