ANZ Bank celebrated its 8th year sponsorship of Sydney’s Gay and Lesbian Mardi Gras with a wonderful activation. The bank commissioned artists to transform ten of the bank’s ATMs around Sydney into GAYTM’s. The end result is a spectacular array of colours, patterns and sequins and lots of positive PR. Pretty awesome concept! Take a look at the case video.
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With this innovative campaign for their CommBank Property Guide App the Australian Commonwealth Bank blends two totally different forms of communication: the traditional newspaper ad and the interactive world ...
A few years ago, Visit Sweden raised some eyebrows when it put the whole country as a listing on Airbnb. In this follow-up campaign the touristic agency partnered up ...
Animal rights groups sometimes have the tendency to bring out their ideas in a bit pedantic way. This great hoax by The German Vegetarian Society shows that the use ...