02 July 2014 | Services

ANZ Bank celebrated its 8th year sponsorship of Sydney’s Gay and Lesbian Mardi Gras with a wonderful activation. The bank commissioned artists to transform ten of the bank’s ATMs around Sydney into GAYTM’s. The end result is a spectacular array of colours, patterns and sequins and lots of positive PR. Pretty awesome concept! Take a look at the case video. showcases the most inspiring cross medial advertising cases from all over the world. Follow us on Twitter.