Telekom X & Budapest Festival Orchestra – The Poster You Can Conduct
Less and less youngsters listen to classical music and if you want them to attend concerts you have to tickle them with something fun and special. Like this outdoor ...
This spring the Art Institute of Chicago organized a Van Gogh exhibition featuring three distinct paintings of his famous room in Arles. In an attempt to create a buzz the museum came up with a brilliant idea. They made a replica of Van Gogh’s bedroom and listed the place on Airbnb giving people the exclusive opportunity to stay a night in of the most iconic room in art. The campaign turned out to be a gigantic success with online ticket sales that went up with 250 percent. Be sure to check out the case video, it’s worth watching.