ASICS – Treadmill Challenge

01 November 2013 | Durables

Ryan Hall, America’s fastest marathoner, runs an average of 4:46 a mile. How long they can ordinary people keep up at his pace? To promote its sponsorship of the upcoming New York marathon ASICS tests the running skills of New Yorkers. And when you see the video a marathon suddenly looks like 100 m sprint…

16 October 2015 | Durables

Toyota – The Barista Project

Breaking news from Toyota. Its new Kinetic Energy Recovery System takes the energy that is wasted when speeding down a car and reuses it to accelerate again. To explain ...
28 January 2014 | Durables

Nokia – Pass it On

For this interesting social photo experiment Nokia distributed 30 smartphones in 30 cities around the world. They gave the new Lumia 1020 to volunteers who have been urged to ...
06 March 2009 | Durables

LG – The fastest sms

Nice stunt by LG in Portugal. To promote the KS360, a mobile phone with a keyboard similar to a computer, advertising agency Torke organized the national Portuguese championship sms ...