Check this innovative campaign by the Australian Defence Force, designed to recruit medical students worthy of a university sponsorship. The augmented reality app allowed students to diagnose and treat a series of patients on posters using real diagnostic techniques as CT scanning, X-ray, stethoscope, ECG, and ultrasound. Great work that won a lot of gold, silver and bronze Lions at Cannes 2012.
The British non-profit organization Women’s Aid created this impressive outdoor campaign for International Women’s Day. In busy shopping streets in London and Birmingham innovative digital billboard showed the face ...
With this innovative campaign for their CommBank Property Guide App the Australian Commonwealth Bank blends two totally different forms of communication: the traditional newspaper ad and the interactive world ...
Handing out leaflets is only one way to attract new customers for your health club. Fitness First chooses this far more creative approach. In a bus stop in Rotterdam ...