Corona – Fit Cans
On the heels of its Losing Blue campaign Corona came up with a bold and brave example to create awareness and behavior-change. For its Fit Pack the Mexican brewer ...
To promote its sponsorship of the New Zealand’s Music Month Beck’s Beer has developed an interactive street poster that plays and remixes music when touched. The playable posters use a mix of technology that includes conductive ink to sensors and in-built speakers. Once touched, the posters start playing tracks from several Kiwi-bands. Check out this video to see how passers-by thought of it.