Shiseido – My Crayons Project
Japan is one of the most homogenous nations on the planet. In schools, subtle differences in skin tone are noticed. As an expert in skin color cosmetics brand Shiseido ...
In this smart social media campaign Ben & Jerry’s uses the unused space in tweets to promote World Fair Trade Day. Their Fair Tweets app automatically generates a message about Fair Trade, which will be posted with your tweet. A clever and original idea that will boost the already socially conscious image of Ben & Jerry’s.