BGH – Music Magnetron

05 December 2011 | Durables

Your client wants a campaign for the launch of a product; let’s say a microwave oven. The problem is: there’s nothing new to tell. What do you do? Right: you come up with something completely new to attract consumers. That’s exactly what Saatchi & Saatchi Argentine did with this Music Magnetron. Nice case study.
 

29 March 2015 |

Samsung Gear VR – World’s First Virtual Reality Birth

A couple of months after the cool Diving in the Desert stunt Samsung Australia takes its to the next level for its virtual reality headset. With the aid of ...
25 June 2010 |

Nike – Write Your Headline

In Write Your Headline Nike brings messages from all over the world on a 90 meters high LED installation in South Africa. Soccer fans use social networks like Twitter, ...
13 June 2018 | Durables

Mercedes – Return to Chapman’s Peak

Mercedes-Benz has come up with a powerful way to promote its self-driving technology. Most South African’s will remember the famous and Gold Lion winning commercial from 1990 that featured ...