Sony – The Xperia Soda Stunt
With this 007 style marketing stunt Sony showed off the main USP of its new waterproof Xperia cellphone. Before the screening of Skyfall in Stockholm they handed out free ...
This week we ran into two nifty billboards we’d like to share with you. In one of them Fiat promotes its new parking assistant with an interactive screen that helps people parallel-park. The other one is from Brazil, where coffee brand Café Pelle first makes commuters yawn by using a digital display and then comes to the rescue with a free shot of espresso.