Bjorn Borg – Swap Drugs for Sportswear

26 September 2018 | Durables

Exercise can be a natural high and a good work-out puts the mind in a euphoric state. That’s the main message of the Chase the Exerhighs campaign by Björn Borg. To create a bit of a buzz the Swedish sports fashion brand opened a pop-up store in Amsterdam where you could swap drugs for workout gear. Visitors traded their joints for a piece from the limited edition sportswear collection.

 

07 June 2010 |

Samsung – Shakedown

This live online campaign is an original and funny way to demonstrate just how damage resistant the Samsung B2 100 really is. During each shakedown round seventy cell phones ...
30 December 2011 |

Hyundai – Billboard Racing Game

Tomorrow night Times Square will traditionally host one of the most dazzling New Years Eve parties on the planet. But the whole year round the NY square is boosting ...
09 June 2015 | Durables

Billboard Fun

This week we ran into two nifty billboards we’d like to share with you. In one of them Fiat promotes its new parking assistant with an interactive screen that ...