Toyota – Try My Hybrid
Satisfied customers are the best brand ambassadors. Toyota Norway translates this sales wisdom into an innovative social campaign. Without being paid, hundreds of Toyota owners volunteered via Facebook to ...
In this innovative and pretty successful brand collaboration BMW Canada teamed up with real estate company Heaps Estrin to put the spotlights on its most elite vehicles. Three BMW models were used as props during open-houses for luxury homes in Toronto, combining two customer journeys and turning driveways into showrooms. Smart thinking.