Cadbury – Share the Joy
Great feel-good campaign by Cadbury in New Zealand. The chocolate brand asked people to upload their personal sounds of happiness on the Share the Joy website. Based on these ...
As the spread of COVID-19 continues, the way we live our daily lives has fundamentally changed. It’s good to see that some brands come up with heartwarming ideas. At Brandactivation we like to share these activations that inspire us get through this difficult time. The first one comes from Scotland, where beer brand Brewdog is doing its bit to help with the shortage of hand sanitizer products that selling out everywhere in the UK. In its distillery Brewdog is producing its own sanitizer and the brand is giving it away for free to those in need.