In Brazil AB InBev’s Brahma Beer came up with a new business idea which combines revolutionary e-commerce with the most analog technology. Pay Per Beer is a tool that allows pay-per-view football fans to seamlessly purchase beer at the same time as they purchase a match broadcast. All you need is two more clicks using the remote control and custom-designed cans of your favorite team will arrive at your doorstep within an hour
To mark the end of Lidl’s Grillmeister campaign, Brandbase developed and organized The Dutch Grillmeister Championship. During this lively event seventeen men and women competed for the title ‘Grillmeister ...
Red Bull has made a name for itself as a sponsor of adrenaline boosting sports events. The brand also is very good at coming up with innovative ways to plug ...
As it comes to the biggest game in the world brands are either left tweeting about it from the sidelines or paying big bucks for in-game sponsorships. But when ...