BVG Berlin – Limited edition Adidas sneaker

17 January 2018 | Durables

This is one of the best and most creative activations we’ve seen in a while. To celebrate its 90th birthday public transport company BVG formed a partnership with sportswear giant Adidas. Together they produced 500 pairs of sneakers that have year-long 2018 tickets sewn into them. The shoe bearing the design of seat covers on Berlin’s U-Bahn trains was priced at only €180 (an annual BVG ticket costs upwards of €761). Hundreds of people braved sub-zero temperatures to camp out overnight in Berlin, in hopes of buying a pair of the limited edition sneakers.

17 February 2020 |

Samsung Galaxy S10 – A 943 km photo

Samsung celebrated the launch of its new Galaxy S10 in Portugal with an awesome sea adventure. Skipper José Gomes, writer Carlos Bernardo and photographer André Carvalho went on an ...
13 September 2012 |

Hyundai – Hypermatrix Installation

At the Yeosu Expo Hyundai presented this state of the art projection mapping installation. The video projection consists of three walls containing thousands of cubic individually controlled. The case ...
24 November 2011 | Durables

Citroën DS5 – Twitter race

Nice social media campaign to promote the launch of the new Citroën DS5 in Holland. Via Twitter people could tweet a DS5 to a certain location. The most persistent ...