Europcar – La Grande Compression
To promote rental company Europcar’s new service Autoliberté, Ogilvy Paris organized this hidden camera prank. Shoppers were flabbergasted after finding a piece of scrap at the spot they’ve just ...
Café Chocolat is a new hot spot on Schiphol Airport Amsterdam. Here travelers can enjoy the world’s best chocolate in a luxurious and relaxed environment. BrandBase organized a press event called It’s A Big Choc with the Dutch actress and TV host Nicolette van Dam. During the opening she unveiled an irresistible chocolate version of herself. The result: lots of free publicity in national media. Look here for the articles on Nu.nl, Telegraaf.nl en Parool.nl (in Dutch).