Paulig – Muki
For many people the coffee cup is like an inseparable friend. That inspired Finnish coffee roastery company Paulig to find a way to put a new spin on the re-usable ...
According to Carlsberg Swedes are the most reserved people on the planet. To unleash the beast in them, the beer brand brings us a social adventure campaign in the form of a mobile app for iPhone and Android. Unbottle Yourself contains no less than 500 missions that aim to loosen the Swedes up a little. For example: give the bus driver a high five. Or: hug a tree and try to get people that pass by to join you. To win a grand-prize party trip to Hong Kong, contestants must score points by accomplishing various missions.