The worlds most inspiring promotional & loyalty activation ideas

15 December 2015 |

LG OLED TV – All the Colors of the Universe

Light pollution in big cities, doesn’t let us see the stars as they are. LG OLED TV invites people in Santiago de Chili to watch the real colors of ...

04 December 2015 |

Microsoft – Peace on Fifth Avenue

Pepsi versus Coke, McDonalds versus Burger King. Some brands are born to be rivals and for Microsoft and Apple that certainly is the case during the holiday season. But ...

27 November 2015 |

Samsung – 10 Minute Vacation

The new Samsung Galaxy S6 battery can charge up to 4 hours within 10 minutes. To emphasize that Samsung created a feel good activation in which they helped busy ...

23 November 2015 |

Jaguar – Actual Reality

A virtual reality headset is a great gadget to let people experience a product in a three dimensional world. But some experiences can’t be simulated. Like a test drive ...

16 November 2015 |

Xbox – Tomb Raider Survival Billboard

Celebrating the launch of its new Tomb Raider game XBox planned a pretty brutal PR stunt in London. Eight Lara Croft fans, which were chosen from thousands of applicants, ...

23 October 2015 |

The North Face – Sudden Exploration

Some people in Asia like to scare the shit out of people with weird practical jokes. But also if it comes to experiences brands dare to go to the ...

16 October 2015 |

Toyota – The Barista Project

Breaking news from Toyota. Its new Kinetic Energy Recovery System takes the energy that is wasted when speeding down a car and reuses it to accelerate again. To explain ...

24 September 2015 | Durables

The Staropramen TapWriter

In an effort to address an audience a little more sophisticated Staropramen came up with this original concept. On several high-culture events The Czech beer brand introduced the TapWriter: ...

23 September 2015 |

Lego – Interactive Music Box

To get kids acquainted with the beauty of classical compositions you have to come up with some really cool stuff. The Romaniam Enescu Festival and the Danisch toy brand ...

15 September 2015 |

Hyundai – Instagram Quiz

Instagram advertising is booming and car brands have been doing several cool things on the social platform lately. Landrover for example launched this neat piece of adventure storytelling and ...