The worlds most inspiring promotional & loyalty activation ideas

07 November 2014 |

Borjomi Mineral Water – Piano Vending Machine

Good to see that even in the midst of the most strained year in the history of Ukraine there is room for positive vibes and smiles. During the jazz ...

07 October 2014 |

Nestcafé – 1000 Red Mugs Campaign

Finding inspiration from lovelocks around the world Nescafé came up with this feel good outdoor activation. The coffee brand locked thousands of its famous red mugs to bridges, benches ...

22 September 2014 |

Shell – Footstep Powered Football Pitch

In a favela in the heart of Rio de Janeiro Shell built the world’s first soccer pitch to have floodlights powered by footsteps. The 200 specially designed tiles placed ...

18 September 2014 |

CORONA – EXTRA SUN BEAM

When enjoying a beer at a terrace, the sun always goes down too fast. Sounds familiar? That’s why Corona came up with a funny stunt to extend these moments ...

18 August 2014 | Fastmovers

WOKKER – DRONEVERTISING

No, this isn’t a spoof. Although the case video maybe makes you feel otherwise. The Asian restaurant chain Wokker tried to seduce professionals in Moscow’s financial district with advertisement ...

01 August 2014 |

Grolsch – Movie Unlocker

Check out this nice innovation by Grolsch in Russia. The Dutch brewer took a promotional campaign for free online movies a step further.  The one-touch technology allows people to ...

29 July 2014 |

Coca-Cola – Second Life for Empty Bottles

What if empty Coke bottles were never thrown away? Coca-Cola tries to answerd this question in an inspiring campaign that mixes fun and sustainability. They created 16 red screw-on ...

26 June 2014 |

Budweiser – World Cup Hotel

During the World Cup Budweiser has taken over a five-star hotel, the Pestana Rio Atlantica, overlooking the world-famous Copacabana Beach. The beer brand transformed it into a branded hotspot that hosts ...

05 June 2014 |

CIF – Cleaning up Romania

We don’t see a lot of cool campaigns from Eastern Europe, but this one by CIF in Romania is certainly worth checking out. The Unilever-owned cleaning brand launched an app ...

30 May 2014 |

COCA-COLA – FRIENDLY TWIST BOTLLE

Coke’s all about sharing. That’s the marketing message Coca-Cola is spreading around the world. In Colombia the brand devised a funny method to get freshmen at colleges connected. They ...