Swedish Post – Sweden’s Safest Hands
Swedish Post tries to spice up its image with this cool challenge for the iPhone. Every day at 6 AM, 12 PM and 6 PM a digital parcel with ...
When visiting Paris international tourists seem mostly unaware of the existence of Centre Pompidou. As a result, they are missing out on one of the world’s most stunning contemporary art collections. To stir up interest the museum and its agency Marcel created a miniature model of the Centre and seeded it among tourist shops near Parisian landmarks, accompanied by enthusiastic street sellers. The miniature included a QR code on its base. When scanned with a phone, Google Maps would lead the buyer straight to Centre Pompidou.