Lego – Interactive Music Box
To get kids acquainted with the beauty of classical compositions you have to come up with some really cool stuff. The Romaniam Enescu Festival and the Danisch toy brand ...
Citroën combined a 100th anniversary party for the famous Gran Via in Madrid with a massive promotion event for its new C3 Picasso. The French car brand organized the largest karaoke event ever in Spain, the karaoC3. In front of the historical La Puerta de Alcalá thousands of people sang along with classic Spanish songs. A nice example of feel good brandactivation.