Coca-Cola – Download Concert

03 June 2012 | Fastmovers

This rocking activation gives new meaning to the term downloading. In Colombia, Coca-Cola promoted its online radio station Coke FM via a live concert where the audience could literally download the band. Refreshing campaign with good results: the performance saw 50,000 downloads from the website in just one hour, 800% more interaction on the site and 337% more visitors. Similar concerts are planned in Quito, Sao Paolo and Mexico City.

07 June 2012 | Fastmovers

Billboard – Guitar Pee

Again a very cool branded installation from South America. In several São Paulo bars Billboard Magazine Brazil presented Guitar Pee, an interactive urinal that allowed men to transform pee ...
28 October 2019 | Fastmovers

Brewery Brahma – Pay Per Beer

In Brazil AB InBev’s Brahma Beer came up with a new business idea which combines revolutionary e-commerce with the most analog technology. Pay Per Beer is a tool that ...
09 July 2010 | Fastmovers

Gatorade – Mission Control

Every marketeer knows that blogs and social media are important sources for consumer insights around a brand. Gatorade makes serious business of social media monitoring. In its Chicago headquarters ...