The Gap – 1969 Stream iPad
It’s interesting to see in what way companies going to use Apple’s iPad for their brand activation. Clothing retailer The Gap does a very good job with the 1969 ...
More and more often social media play an important role in brandactivation. In an effort to promote Coke Zero’s likeness to the original, Coca Cola recently launched the Facial Profiler. This Facebook application matches your face up with people around the world who look like you. The slogan? ‘If Coke Zero has Coke’s taste isn’t it possible someone out there has your face?’ Look here for the trailer.