Douwe Egberts – Douwe Egberts and More
Coffee and tea manufacturer Douwe Egberts practiced brand activation before word existed. Since the 1930s Dutch women save the points on DE-packages and exchange them for cups, spoons and ...
Coca-Cola does it again. The new Open Happiness activation is a great piece of feel good branding. This time Coca-Cola invited the people of India and Pakistan – two countries used to living with conflict – to share a simple moment of connection with the help of technology. Look here for the case video and backgrounds.
Coffee and tea manufacturer Douwe Egberts practiced brand activation before word existed. Since the 1930s Dutch women save the points on DE-packages and exchange them for cups, spoons and ...
To emphasize the importance of veterinary check-ups and good dog food Nestlé’s pet product brand Purina came up with an innovative outdoor campaign that encourages dogs to pee on ...
Singing some holiday carols to a few friends at a karaoke bar can be fun. But what when suddenly your performance became a concert broadcast before 30.000 people at ...