Schweppes – The Dress for Respect
In this experiment Schweppes jumps into the #MeToo discussion and encourages men in Brazil to approach women with more respect and elegancy. 86% of Brazilian women have been harassed ...
Coca-Cola does it again. The new Open Happiness activation is a great piece of feel good branding. This time Coca-Cola invited the people of India and Pakistan – two countries used to living with conflict – to share a simple moment of connection with the help of technology. Look here for the case video and backgrounds.