Länsförsäkringar – #ImPerfect
Teens spend hours every day on social media. Online they are often confronted with unattainable ideals that can cause low self-esteem. Swedish insurance company Länsförsäkringar, a brand with a ...
A week before Veterans’ Day the American non-profit organization Degage Ministries and creative Rob Bliss – known for his fun publicity stunts – released this gripping video. Jim Wolf is a U.S. veteran who is struggling with alcoholism and homelessness. During the makeover he transforms into a dapper gentleman. The message of the viral is to change the way people look at the homeless (and raise donations for Degage Ministries). And with almost 15 million views that mission is accomplished.