Coca-Cola – The Personalised Road
Following on with the worldwide Share a Coke campaign Coca-Cola in Israel have created this nice personalised outdoor activation. Using geo-fence technology, they created a smart phone app that ...
Desperados has made a specialty out of hosting awesome parties with innovative tech. The Heineken-owned tequila flavored beer brand now launched ‘Epic Parties Imagined by You’, a yearlong series of acts where Desperados looks to consumers to ignite the party spirit by collecting their ideas. The first event was imagined by Karolina from Poland, who felt phones were negatively affecting the way people party. Desperados encouraged her idea that partygoers should give up their phones in return for a striking experience. Linked together, their 2,000 phone screens created the largest ever video light show at a house party.
Following on with the worldwide Share a Coke campaign Coca-Cola in Israel have created this nice personalised outdoor activation. Using geo-fence technology, they created a smart phone app that ...
With three steamy virals Dutch publisher Sanoma Men’s Magazines tries to persuade companies and media planners to advertise in their paper and digital brands. Because men only think about ...
Beco makes environmentally friendly toiletries. But it is the people that make the brand what it is: 80% of its workforce disabled. In this provocative campaign – Grand Prix winner ...