Desperados has made a specialty out of hosting awesome parties with innovative tech. The Heineken-owned tequila flavored beer brand now launched ‘Epic Parties Imagined by You’, a yearlong series of acts where Desperados looks to consumers to ignite the party spirit by collecting their ideas. The first event was imagined by Karolina from Poland, who felt phones were negatively affecting the way people party. Desperados encouraged her idea that partygoers should give up their phones in return for a striking experience. Linked together, their 2,000 phone screens created the largest ever video light show at a house party.
To mark the end of Lidl’s Grillmeister campaign, Brandbase developed and organized The Dutch Grillmeister Championship. During this lively event seventeen men and women competed for the title ‘Grillmeister ...
One of this year’s most impactful holiday campaigns comes from Spain. A few weeks ago, liqueur brand Ruavieja launched a four-minute emotional film with friends who don’t see each ...
KitKat is famous for inspiring people to have a break and this fun activation in Bogota really does the job. The candy brand created bus shelters that served as ...