Tide – Loads of Hope
A conscious form of brand activation from the American laundry detergent manufacturer Tide. Their Loads of Hope-vehicle shows up after disasters and allows people to do laundry on the ...
This nice campaign by Domino’s Pizza Australia is worth checking out. In Social Pizza the fast food chain is encouraging its Facebook fans to create the ultimate pizza. People can give input for the crust, sauce, toppings and the name. The democratically elected culinary masterpiece will feature on Domino’s menu in Australia and New Zealand.