Red Bull – Airdrop
With the Airdrop marketing campaign Red Bull involves students in an interactive experience. Instead of hiring hot girls to give out free samples the company placed crates of Red ...
This nice campaign by Domino’s Pizza Australia is worth checking out. In Social Pizza the fast food chain is encouraging its Facebook fans to create the ultimate pizza. People can give input for the crust, sauce, toppings and the name. The democratically elected culinary masterpiece will feature on Domino’s menu in Australia and New Zealand.