MTV – Ocean Dildos
Every year, 8 millions tons of garbage arrives at the oceans. MTV Brazil tries to engage its young audience with this huge environmental problem with a provocative campaign called ...
In a barbaric attempt to sweep the streets clean for EURO 2012, the Ukrainian government started to slaughter stray dogs and cats on a large scale. The German animal rights organization ETN countered this merciless mission with the Howling Football. Smart and effective campaign, both in terms of awareness and fund raising.