AP THAILAND – The Unusual Football Field Project
In many of Bangkok’s overcrowded urban areas there is a huge lack of proper spaces to practice sports for teens. That made project developer AP THAILAND decide to attack ...
To promote rental company Europcar’s new service Autoliberté, Ogilvy Paris organized this hidden camera prank. Shoppers were flabbergasted after finding a piece of scrap at the spot they’ve just parked their car. Daring brand activation, but very funny none the less. And successful according to this case study.