KLM – Take-off Tips
Waiting at an airport is usually quite boring. That’s why KLM came up with a fun activation to kill the time. The Dutch airline has set up Take-off Tips ...
This is one of the most creative and effective ideas we spotted this year. Nazi’s against Nazi’s is a campaign that tricks neo-Nazis into raising thousands of euros for the anti-extremist charity Exit Deutschland. The light-hearted tongue-in-cheek approach works really well with a tragic subject like this. Love it!