Fiat – Italian Masterpiece Project @ LA Auto Show
For decades the Fiat 500 has been a tiny heartbreaker on wheels. But the new 500L is bigger than you might expect. To emphasize this Fiat launched a colourful ...
Finding a parking spot can be a hell of a job, especially in big cities. The new Ford Ka is so small that you can park it on seemingly impossible places. That’s the message in this nice crossmedial and interactive campaign. First Ford placed print ads in Dutch newspapers and magazines. By holding this ad in front of your webcam on the action site you can experience the advantages of the new Ka.