Starbucks – 12 Days of Sharing
Starbucks follows the spirit of the holidays in its 12 Days of Sharing campaign. On a virtual advent calender hidden offers will be popping up for twelve days. The ...
A billboard that can actually stand out in Times Square must be using some kind of digital magic. That’s certainly the case with this one from the fashion brand Forever 21. With clever use of augmented reality they did get noticed by hundreds of people on the vibrant New York square. The campaign also became the talk of the day on well-known advertising blogs. Because augmented reality billboarding is in rapid development we can look forward to lots of cool things in the future.