New Museum New York – Recalling 1993
To promote this exhibition on New York in de nineties Droga5 created this great campaign. They transformed the city’s pay phones into time machines that allow passer-by to make ...
More than 30% of Argentineans suffer from high blood pressure caused by excessive salt consumption. Non-profit organization Fundación Favaloro tried to fight this health problem with an intelligent and impactful awareness campaign. The idea: make the invisible enemy visible. The solution: they came up with a colored salt so that everybody become aware of the amount of salt they consume. Here you can watch the case study of this success story.