Dislife – More than a Sign
With this innovative campaign the Russian non-profit organization Dislife tries to change the behaviour of non-disabled drivers who take parking places reserved for handicapped people. In order to achieve their mission ...
In order to catch public opinion attention around the lack of organ donors, the German association Für Leben has created this impactful campaign. The short documentary The Waiting Time Experiment features Michael Stapf, a man who has been waiting for seven years to receive a kidney. The initiative got a lot of media attention and during the six week campaign more than 16.000 donor cards were downloaded.