WestJet – Christmas Miracles
Christmas is a time of miracles. It’s also a time for feel good brand activations. WestJet Airlines combines these elements in a beautiful stunt at airports in Canada. The ...
In order to catch public opinion attention around the lack of organ donors, the German association Für Leben has created this impactful campaign. The short documentary The Waiting Time Experiment features Michael Stapf, a man who has been waiting for seven years to receive a kidney. The initiative got a lot of media attention and during the six week campaign more than 16.000 donor cards were downloaded.