Sydney Opera House – #ComeOnIn
The Sydney Opera House is Australia’s most Instagrammed icon. But only 1% who take a photo ever go inside. So how do you get more people inside? By turning ...
In order to catch public opinion attention around the lack of organ donors, the German association Für Leben has created this impactful campaign. The short documentary The Waiting Time Experiment features Michael Stapf, a man who has been waiting for seven years to receive a kidney. The initiative got a lot of media attention and during the six week campaign more than 16.000 donor cards were downloaded.