Coca-Cola – Download Concert
This rocking activation gives new meaning to the term downloading. In Colombia, Coca-Cola promoted its online radio station Coke FM via a live concert where the audience could literally ...
Every marketeer knows that blogs and social media are important sources for consumer insights around a brand. Gatorade makes serious business of social media monitoring. In its Chicago headquarters they built a custom made system called Mission Control. With this system the marketing department can keep track of buzz around the brand in the social media landscape. It measures blog conversations and Tweets and shows how hot those conversations are. Read more on Gatorade’s Mission Control in this article.
This rocking activation gives new meaning to the term downloading. In Colombia, Coca-Cola promoted its online radio station Coke FM via a live concert where the audience could literally ...
With this politically incorrect guerilla campaign Ultimat Vodka shakes up overworked professionals in New York. Stop working, start drinking people! Creative, bold and very funny....
The rebranded supermarket chain HomePlus faced a tough challenge. Their mission was to attack market leader E-mart in In South Korea without opening many more stores. They came up ...