Pepsi Max – Augmented reality Bus Shelter
We’ve spotted quite a lot outstanding branded bus shelters over the last few years. But this one by Pepsi is by far the coolest. With a little bit of augmented reality ...
In this smart and very effective online activation dog food brand Güd – in partnership with the pet adoption NGO Clube dos Vira-Latas – takes advantage of the common misspelling of pure-breed dogs names while searching in Google. Every time someone searches on Google misspelling the name of the breed, Rescue Dogz names a puppy under that misspelled word and creates an ad offering the dog for free. By clicking on the ad, the person is led to the project’s page and has the chance to adopt it.