Heineken – Hotel Hoax

09 March 2012 | Fastmovers

To celebrate the launch of the first UEFA Champions League Trophy Tour Heineken came up with this great hoax. In a hotel room with hidden cameras soccer fans were confronted by an unexpected guest. That resulted in a sort of hysteria that you normally see with Justin Bieber fans. Heineken’s YouTube Channel offers more video’s. Click on the UEFA Champions League playlist.

16 March 2010 | Fastmovers

Heineken – Italy Activation

Please check this brilliant piece of brand activation by Heineken in Italy. With the help of two hundred accomplices – girlfriends, professors and managers – one thousand AC Milan ...
25 February 2011 |

Superette – Short shorts

This campaign of fashion-retailer Superette from New Zealand isn’t exactly high-tech. But to promote their line of short shorts they did choose a very literal form of branding. Indented ...
04 February 2014 |

Budweiser – Ian Up for Whatever Film

It’s Super Bowl season. The time of the year that brands push the limit to create buzzworthy bigger than big advertising. Like this one form Budweiser Ligh in which ...