Ultimat Vodka – Stop Working, Start Drinking
With this politically incorrect guerilla campaign Ultimat Vodka shakes up overworked professionals in New York. Stop working, start drinking people! Creative, bold and very funny....
At the Milan Design Week Heineken unveiled a prototype of an interactive beer bottle. The Ignite includes 8 bright LEDs, an 8-bit microprocessor, a motion detector and a wireless network transceiver and lights up when people toast or when the deejays turns op the volume. Look here for the party footage.