Andes beer recovers friend
Drinkers of the Argentine beer Andes have a problem: their girlfriends. Especially dividing their time between her and their drinking-buddy’s seems to give trouble. The Andes Friend Recovery campaign ...
Fun activation in which Heineken really triggers people to find out the world behind a QR-code. Visitors of a Polish summer festival were able to get personal statements encoded and turned into QR stickers. Other festival guests could then scan the codes and strike up a conversation based on the statements. Look here for the case study.