Heinz – The Ketchup Puzzle

02 July 2021 | Fastmovers

Last year, while social distancing and self-isolation became the norm, a nostalgic favorite began trending in our social feeds: the puzzle. So Heinz Ketchup created what might be the slowest puzzle ever made – 570 pieces all in identical Heinz Ketchup red. For those up for the challenge, Heinz decided to give the puzzle to some lucky ketchup lovers in 17 countries. The campaign – a Silver Lion winner in Cannes – received such an overwhelming response that the brand made a limited number of puzzles available for purchase, with proceeds benefiting Feeding America and Food Banks Canada.

30 May 2011 |

Friskies – Games for Cats

Nice to see that pet food manufacturers try to activate their brand in modern ways. Friskies for example developed three iPad games for cats. If you look at this ...
23 March 2009 | Fastmovers

Milky Way – Stretch Caramel

BBDO New York created a caramel-stretching campaign for a Milky Way candybar. In this ambient they use seatbelts in a New York taxi. And look at this one in ...
20 June 2019 |

Kyrö – Professional Queuers

Brands don’t need fancy, expensive booths to distinguish themselves at summer festivals. Small Finnish distillery Kyrö found a more original way to cheer up festival visitors. The company focused ...