Carlsberg/Pepsi – Viral Pranks
In their quest for viral success more and more brands use hidden camera video. Recently Carlsberg en Pepsi both launched a very cool and well executed prank. Pepsi generated ...
For the seventh time in a row the Dutch population elected retailer HEMA as the most indispensable brand. To celebrate this fact BrandBase came up with a stunt starring HEMA’s iconic smoked sausage. On a farmland nearby Schiphol Airport appeared a five hectares large crop circle in the shape of the smoked sausage. The eye catcher generated a lot of exposure in the Dutch Media.
In their quest for viral success more and more brands use hidden camera video. Recently Carlsberg en Pepsi both launched a very cool and well executed prank. Pepsi generated ...
With the Airdrop marketing campaign Red Bull involves students in an interactive experience. Instead of hiring hot girls to give out free samples the company placed crates of Red ...
What if empty Coke bottles were never thrown away? Coca-Cola tries to answerd this question in an inspiring campaign that mixes fun and sustainability. They created 16 red screw-on ...