Delta Lingerie – The First Facebook Poke Campaign
Happy to start 2013 with an original concept. Just days after the release of Facebook’s Poke, the app has already been used for a campaign. A Tel Aviv advertising ...
It’s scientifically proven that mom’s smell soothes the baby. That’s why pediatricians recommend mom’s to leave a blanket or a worn t-shirt that smells like her to calm their newborns separation anxiety. Tis insight resulted in Pelushirts – a sleepshirt collection for moms to wear at night-time that folds into a stuffed animal with her soothing smell to give it to their babies during daytime. The Pelushirts were launched in partnership with baby brand Huggies and endorsed by pediatricians.