Hummel – All-white Football Kit
After two missed qualifications, the Danish national football team has reached rock-bottom. When sports brand Hummel recently returned as sponsor, they wanted to start with a blank page. Instead ...
To celebrate its 162nd birthday in style, the upscale British wellington brand Hunter has built a 120-foot hot air balloon which closely resembles Hunter’s original design. In a huge experiential campaign the boot-shaped balloon will make a world tour. It took off from Hunter’s home country of Scotland and from there it will fly to England, Spain, Italy and Belgium. before travelling across the Atlantic to the States. During this tour it will visit festivals, shows and events. The campaign also has a social media element: anyone who spots the giant boot throughout the summer can post their snaps of it to #HunterOriginal for a chance to win a prize.
After two missed qualifications, the Danish national football team has reached rock-bottom. When sports brand Hummel recently returned as sponsor, they wanted to start with a blank page. Instead ...
With this campaign Philips found a great way to prove its ‘sense and simplicity’ slogan. To promote their grooming kits they didn’t use an app or other digital gimmick ...
Fusion 41 is a relay race for Ford 2010 Fusion owners. In the selection process of the eight contenders Ford combines brand experience with social media. The company aims ...