CNA – English Course
Again an inspiring concept from Brazil, where language school CNA brilliantly connected young Brazilians who want to learn English with elderly Americans living in retirement homes who just want ...
Each year during the Fashion Targets Breast Cancer campaign in Brazil special T-shirts are sold to fund the breast cancer specialized hospital IBBC. To increase the number of donations, Ogilvy Sao Paulo came up with a confronting activation featuring a breast cancer survivor. Watch the video and see how a product combined with a powerful creative idea became a multi award-winning campaign.